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The following is excerpted from the Deseret News. To read the full article, click here.
Sheraton, Westin and other Starwood hotels are finding their religion.
Marriott International, which bought Starwood two years ago, has begun putting copies of the Bible and the Book of Mormon in the recently-acquired hotels. By year’s end, it expects to place the books in 300,000 rooms.
Marriott, whose namesake founding family is active in The Church of Jesus Christ of Latter-day Saints, has been putting both the Bible and the Book of Mormon in its rooms since opening its first hotel in the late 1950s. Like most major chains, Marriott doesn’t own the majority of its hotels. However, it stands out from the other companies by requiring — in franchise or licensing agreements — its 6,500 properties to have the books in each room.
It’s not a policy Marriott relishes discussing. The company declined to make an executive available to comment, but issued a statement to The Associated Press: “There are many guests who are not digitally connected who appreciate having one or both of these books available. It’s a tradition appreciated by many, objected to by few.”
To read the full article, click here.
